Search Engine Optimization
Course
In New Delhi
Price on request
Description
-
Type
Course
-
Location
New delhi
-
Duration
1 Day
Facilities
Location
Start date
New Delhi
(Delhi)
See map
II & III Floor Vasant Plaza (Near Subway) Munirka, New Delhi , 110067
Start date
On request
Reviews
Have you taken this course?
Course programme
Course Curriculum Keyword/Keyword Phrase and Competition Research and Analysis
Identifying and building your initial keyword list
Talk to your customers
Analyze your web site statistics
Using keyword and keyword phrase research tools
Using laser-targeted or broad search terms
Competitive research, analysis and conclusions
The nuances of keyword selection
Finalizing the 'short list'
On-page SEO
Writing good content for both visitors and search engine spiders
The benefits of unique and relevant content
The web page technical components of On-page SEO
On-page and site-wide link structures - site architecture
The critical importance of Anchor Text
Keyword placement, density and presence
The one-minute On-page SEO competitive analysis
Latent Semantic Indexing (LSI) and why it is important
Outbound links, how and where to use them
On-page SEO Do's and Don'ts
Site Maps
Off-page SEO
The critical importance of backlinks
Backlink age, authority, popularity and overall quality
Backlink checker tools, techniques and counts
Off-page SEO Do's and Don'ts
The myriad number of ways to get quality backlinks
Topical directories and general directories
Articles, blogs, press releases and social media
Link building strategies and planning
Search Engine Optimization
Price on request