SEO CourseIntenso Web Education
Search-engine-optimization is one of the most growing & active parts of the online field. The success of every online business depends of its being well optimized for not only traffic but also the traffic, which is the target.
The requirement for professionally competent SEO's is always high. So this puts to the question as to what is SEO?
The simple and precise answer is that SEO is the art & science on how to get a web page on high ranking on the top search-engines for targeted key-words to bring maximum visitors to that particular page.
This specialized SEO course being offered by Intenso Web Education in the tri city of Chandigarh, Panchkula & Mohali has been made to keep in mind the most recent SEO techniques & the new changes in the search engine algorithms, specially that of Google.
This programme goes as per the Google search engine guidelines to make it sure that your or your client's website is not getting caught out by the normal algorithm changes of the search-engines.
This course is best suited for the?
* Those alumnae, who are eager to go for their self-online business or are interested in applying for a job as a SEO.
* Website designing persons or programmers, who are interested in enhancing their education to be capable of giving SEO services to their clients in order to get a better paying job.
* Owners of the Web sites who are keen to do their own SEO and to augment their sales by keeping their websites above on the search engines.
* Trainig of HTML is not needed to meet the criteria for this course.
Benefits of enrolling for the SEO Course?
* Step-by-step & easy to understand course about the latest plus cutting edge SEO skills, which are search-engine friendly also, trained by talented teachers.
* Tools of SEO
* Getting practical experience by working on live projects.
* Right to use to our coming exclusive SEO membership site to maintain the pace with the most recent changes & news from the SEO field and also to be connected with your fellow SEO's after completing the course.
* Precious help and supervision for job assignment.
The syllabus for this course is:
Module1: Basics of Search Engine.
* Gain knowledge about the top search engines.
* Results pages of search engine.
* How do the search engines crawl & index the web.
* Building of Link.
* Analysis of Link.
* Knowledge of Page Rank.
Module2: Strategy of Keywords.
* Research of Keyword.
* Placement of Keyword.
* Crawling and indexing of the web by search engines.
* Competitive Research.
* How to use tools for keyword research.
Module3: Designing and Site Structure.
* Search engine friendly-site design.
* Text of Anchor.
* Canonicalization & Duplicate-content.
* How & when to use Redirects .
*Ways of improving indexing
Module4: Optimization On Page.
* Requests for Header.
* Page-structure Optimizations.
* Optimizing the body ( Content).
* Use of robots.txt
* Creating-site maps
Module5: Link Building-Concepts.
* Creating-Link Bait
* Forum & Blog-Posting
Module 6:Tracking & Measuring
* How to set up and use Google analytics.
* Google Webmaster tools.