Advertising and Sales Promotion

Certificate

Online

Price on request

Description

  • Type

    Certificate

  • Methodology

    Online

  • Location

    Delhi

  • Duration

    3 Months

This course on Advertising and Sales Promotion lays emphasises on four basic elements of promotion mix, i.e. advertising, personal selling, sales promotion and publicity. Suitable for: Its purpose is to help students understand how to introduce new products, abstract new customers, induce present customers to buy products and help the organisation remain competitive.

Facilities

Location

Start date

Delhi
See map
4B/1First Floor, Tilak Nagar, 110018

Start date

On request

About this course

10+2 years

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Course programme

This subject covers:

Advertising – History, Definition and Meaning
Functions of Advertising
Advertising Agency – “The Set-up”
Typical Job Flow in an Agency
Objectives and Importance of Advertising
Advertising Media
Media Planning
Ethics in Advertising
Public Relations
Press Conference and Press Release
Presentation Skills
Production Department and Printing

Advertising and Sales Promotion

Price on request