B.B.M with Diploma in Retail Management (CBCS PATTERN)

BBM is a full-time on-campus program. By this the student gains the learning experience of the campus. All the students, on successful passing of the program, will be entitled to a University Degree from Bharathiar University, Coimbatore.

SEMESTER - I
- Language-I
- English-I
- Core I - Management Process
- Core II - Financial Accounting
- Allied Paper I - Mathematics for Management-I


SEMESTER - II
- Language-II
- English-II
- Core III - Industrial Psychology
- Core IV - Economics for Executives
- Allied Paper II - Mathematics for Management-II
- Value Education - Human Rights


SEMESTER - III
- Core V - Production and Material Management
- Core VI - Marketing Management
- Core VII - Business Law
- Allied : III - Taxation - Law and Practice
- Skill based Subject 1 (Diploma)
- PAPER-I - RETAIL ENVIRONMENT
- Non-major elective - I (Communicative English)


SEMESTER - IV
- Core VIII - Human Resouce Management
- Core IX - Financial Management
- Core X - Management Information System
- Core XI -PC Software (Ms Office & Tally) - Theory
- Core XII-PC Software (Ms Office & Tally) - Practical
- Allied : IV - Functional English For Executives
- Skill based Subject 2 (Diploma)
- Paper II - Consumer Behaviour or
- Non-major elective -II (General Awareness #)


SEMESTER -V
- Core XIII - Cost & Management Accounting
- Core XIV - Insurance Principles and Practice
- Core XV - Visual Basic - Theory
- Core XVI - Visual Basic - Practical
- Elective -I Research Methods for Management
- Skill based Subject 3 (Diploma)
- Paper-III - Merchandise Management


SEMESTER -VI
- Core XVII - Entrepreneurship and Project Management
- Core XVIII - Investment Management
- Core XIX - Promotion Management
- Elective -II - E-Commerce
- Elective -III - Project Work & Viva-Voce
- Skill based Subject 4 (Diploma)
- Customer Relationship Management