Bachelor of Mass Communication

Objective :


The world is moving into a new era driven by the fast changing information and communication technologies. Invariably, media education has responded to the changing needs of the society by upgrading its content. The objective of this course is to:

* Provide broad based education, in-depth knowledge and understanding of the mass media.
* Provide students a combination of strategic and tactical knowledge of communication.
* Empower students with a range of skills and a high-level intellectual and professional competence; focusing:
(a) Verbal Skills
(b) Written Skills
(c) Analytical Skills



Course Content :


Semester 1

1. English- First Language.
2. English- Second language
3. Introduction to Sociology
4. Fundamentals of Psychology
5. Introduction to Communication
6. Writing Skills
7. Computers Skills

Semester 2

8. English - First language
9. English - Second language
10. Social Psychology and Statistical measurement
11. Social thinking and social research
12. Writing for Media
10. Mass Communication and Media
11. Multimedia concepts and graphic designing
12. Internal

Semester 3

13. English/Hindi - First language
14. English/Hindi - Second language
15. Indian Social Structure
16. Psychology/cognitive abilities and personality
17. Editing
18. Broadcast Communication
19. Computer skills/concepts of design and editing in images
20. Internal

Semester 4

21. English/Hindi - Main
22. English/Hindi - General
23. Computer (creation and publishing)
24. Psychology of disorders and adjustments
25. Sociology (changes in contemporary society)
26. Audio Production Technique
27. Video Production Technique
28. Internal/Practical

Semester 5

29. Advertising
30. Publications
31. Transcreation
32. Communications Research
33. Computer: Introduction to communications, webpage design

Semester 6

34. Corporate Communication
35. Media Laws and Ethics
36. Advanced Advertising
37. Development Communication
38. Computer: Multimedia Authoring