BBM

Bachelor of Business Management is a bachelor's degree in business administration. In most universities, the BBM degree is conferred upon a student after completion of four years of full-time study. BBM course is designed to give students the basic knowledge and understanding of all the functions of a company like marketing, systems, finance, human resource management etc. BBM course is aimed at developing student's managerial skills by giving them a broader perspective through knowledge of all functions, which enhances their decision-making capability and sharpen communication skills. The study methodology in BBM involves training through practical experience in the form of case studies, projects, presentations, industrial visits, and interaction with experts from the industry.