Business Administration Concentration: Marketing

BUSINESS ADMINISTRATION CONCENTRATION: MARKETING

*Business Administration (Marketing), 2 years-with an optional foundation year
*Business Administration, Bachelor of science, 4 years

ACCT-110 : Accounting I
ACCT-111 : Accounting II
ACCT-211 : Managerial Accounting
BADM-230 : Business Law
BADM-234 : Organisational Behaviour
BADM-475 : Strategy and Business Policy
ECON-261 : Principles of Microeconomics
ECON-262 : Principles of Macroeconomics
FIN-266 : Managerial Finance
IMGT-488 : Operations Management
MGT-281 : Introduction to Management
MKTG-291 : Marketing
BADM-431 : Research Methods in Business
BADM-439 : Senior Stimulation in Business OR
COMP-454 : Information Systems Project OR
BADM-493 : Final year Project

Concentration Electives
MKTG-360 : Selling and Sales Management
MKTG-380 : Marketing of Services
MKTG-390 : E-Commerce
MKTG-393 : Advertising
MKTG-395 : Consumer Behaviour
MKTG-398 : Marketing Research
MKTG-491I :nternational Marketing
MKTG-493 : Strategic Marketing
BADM-250 : International Business
COMM-321 : Public Relations Principles
MKTG-291 : Marketing

Major Electives

Language Expressions
Computer and Maths Electives
Computer Electives
Maths Electives
Liberal Arts Electives
Humanities Electives
Social Sciences Electives