Certificate Program in Radio Jockeying

This certificate program has been specifically designed to cater to the fast changing requirements of the media industry in India. It aims at giving the individuals opting for the programme that cutting edge which will keep them above the existing standards.

The course is designed and will be conducted by the professionals, who know the ground realities and are very well aware of what a company looks for in a radio jockey.

This course covers not only speaking or writing for radio, but also conducting research for it, using the equipments properly and conducting a discussion or producing a programme.

Voice modulation and pronunciation will be stressed upon. Different patterns of radio programming will be discussed. Interviewing skills, ad-lib commercial, promotional announcements will also be addressed as important subjects.

Module-1

Radio-A brief History and the Studio Environment

* History and evolution of radio
* Radio vocabulary
* Introduction to call letters and ratings

The Studio Environment

* The radio studio
* Working with a microphone
* Mic. fight
* The audio equipment

Module -2

Vocal and Performance Development

* How sound is produced
* Diaphragmatic Breathing technique
* Breathing posture
* Thoracic Breathing
* Pronunciation
* Common vocal problems
* Maintaining a healthy voice
* Developing a broadcast delivery style
* Vocal elements
* Copy Marking
* Word Usage
* Language changes

Module-3

Commercial Announcing

* Basic commercial structure
* Analyzing a commercial
* Importance of timing
* Energy : hard sell vs. soft sell
* Ad-Lib commercials
* Acting
* Commercial voice - over's
* Public Service Announcements and promotional announcements

Module-4

News Announcing and Interviewing

* Determining news value
* Newscaster Criteria
* News Sources
* Writing Broadcast News
* Types of interviews
* Basic Structure of the broadcast Interview
* Interview setting
* Research and preparation
* Preparing Interesting guest and topics
* Developing interviewing skills
* Keeping control
* Keeping a neutral view
* Talk radio

Module-5

Music Announcing

* The duties of the radio announcer
* Developing the ability to ad-lib
* How to be an effective music announcer
* Radio programme formats
* Announcing according to day part
* Announcing for satellite radio
* The internet disc jockey

Module-6

Sports and Specialty Announcing

* Sports reporting
* The sports anchor
* Play-by-play and play analysis
* Sports talk host
* Weather reporting
* Financial reporting
* Host selling
* Voice-over and narration
* Developing voice - over-skills
* Voice characterizations

Module-7

Ethical and legal issues for Broadcast Performers

* Codes of ethical standards
* Political coverage
* Conflict of interest
* Privacy
* Libel and slander
* Contest and lotteries
* Fairness doctrine
* Ethical and legal issues for "online performers"