Course in Advertising

The endeavor of this class is to furnish students with specialized prerequisite in Advertising. This course will also hand round as a method of obtaining something to other specialized institutions.The Course have accreditation as well as recognition from the Government of India.AHIMSA WOMEN'S POLYTECHNIC is totally animate to the needs in addition to aspirations of the student society and keeps itself abreast of the changes taking place on the industrialized facade of the country.Contents included in the CoursePaper-11. Origin of promotion2. Copy-Writing3. Modern-Advertising4. Resourcefulness5. Advertising-Agencies6. Types of reproduction/ application7. History of Indian promotion8. Product promotion9. Cultural distinctiveness / Roots of Indian populace10. Service promotion11. Diversity of Indian background12. Copy writing - innovative advances13. Indian civilization post sovereignty14. Effective copy-writingPaper-21. What is communiqué?2. Sexist interpretation3. Business communiqué4. Efficiency of communiqué5. Responsibility of Women in promotion6. Objectives / How to get hold of them7. Development, inspiration / influence.8. Image treatment, source of information9. Reflection of communal / educational idea10. Verbal / Non-Verbal / Oral / written.11. Manipulation of Roles / Role-Models12. Obstacles in communiqué13. Gender-Bias, verbal communication/ civilization / constituency14. Tools of communiqué, employ of Computers15. Type of information