ECU International MBA-Marketing ( Weekend Program)

Master

In Bangalore

Price on request

Description

  • Type

    Master

  • Location

    Bangalore

  • Duration

    24 Months

Suitable for: This weekend program is specially design for working professional.

Facilities

Location

Start date

Bangalore (Karnātaka)
See map
Bangalore Management Academy(BMA), #17, Ashirwad Towers, Doddanekkundi Cross, Marathahalli, Mahadevapura Ring Road, Marathahalli Post, 560037

Start date

On request

About this course

50% min aggregate in Degree or Equivalent Qualification, Fresher are also welcomed to take up the weekend MBA Program.

Questions & Answers

Add your question

Our advisors and other users will be able to reply to you

Who would you like to address this question to?

Fill in your details to get a reply

We will only publish your name and question

Reviews

Course programme

ECU International MBA (Weekend Program)

The respective PG Degrees are directly awarded by Edith Cowan University (Australia) and are recognized worldwide. The degree certificate awarded is the same on the regular or the weekend modes. The Degree awarded on the Weekend mode is equivalent to a full time PG degree as faculty contact is 100% and classes are for a period of 28 hrs per subject apart from time spent on research and assignments.

The MBA is a full time certification; the mode of delivery is Weekend. Faculty are high-end, predominantly from the Industry holding key decision making positions capable of teaching mature, experienced adults. The class comprises of students who are self motivated, focused managers. 100% faculty contact program with the teaching mode being a combination of case studies, projects, assignments, interactions and lectures. The exposure is truly based on experiences rather than on text book reading.Ideal class size of 30-40 students encouraging meaningful participation from every candidate. A short but sufficient program delivered over a period ranging 24 months. Classes conveniently spread over Sundays over 8 hours.Well laid out campus with excellent facilities like central Air-conditioning, theater style seating, hi-end audiovisual equipment, WiFi connectivity and corporate ambience.

Specialisation Offered on the MBA
-Finance
-Human Resource Management
-Hospitality and Tourism
-International Business
-Marketing

The ECU MBA (International) programs are designed to develop essential managerial knowledge, skills and attitudes which will enable graduates to be effective and productive in the work place. The fundamental theme of the course is managerial decision making within the context of the managers interpersonal and informational roles.

Each of the modules blends international knowledge with local market circumstances. You will be equally at home with an Indian firm or with a multinational.

Term I

-Marketing Management and Analysis
-Economics of Markets
-Quantitative Analysis for the Firm
-Leadership and Organizational Behavior
-Financial Reporting and Control
-Management of Innovation and Technology
-Personal Development Workshop and Business Communications
-Business Research
-Business English

Term II

-Production and Operations Management
-Analysing International Business Environments
-Strategy in the Global Context
-Financial Analysis and Management Decision Making
-Management of Organizations and People
-Personality Development Workshop and Business Communications
-Sales and Distribution Management
-Business English

Term III (Specialization Subjects)

-International Business Project
-International Marketing
-Service Marketing
-International Advertising
-Marketing Strategy
-Advanced Integrated Marketing Communications



Additional information

Payment options: Rs. 1.5 lakh + AU$ 3,000/-

ECU International MBA-Marketing ( Weekend Program)

Price on request