International Marketing
Certificate
Online
Description
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Type
Certificate
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Methodology
Online
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Location
Delhi
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Duration
3 Months
This course refers to global marketing. It refers to organisational level of marketing across the border, including market identification and targeting and lays emphasises on the process of internationalisation. Suitable for: The course aims at extending the range of understanding to enable the students to deal with international marketing situations and to develop the skills to analyse and evaluate non-domestic markets, which in turn will enable their organisations to compete effectively in world markets.
Facilities
Location
Start date
Start date
About this course
10+2 years
Reviews
Course programme
This subject covers:
Introduction to International Marketing
The Marketing Environment
The Economic Environment
The Cultural Environment
Market Entry Strategies
A Competitive Analysis and Strategy
Product Decisions
Pricing and Financing
Distribution Decisions
Promotion Decisions
Global Marketing Logistics – Access and Documentation
International Marketing