MA in Strategic Marketing
Master
In Berlin (Germany)
Description
-
Type
Master
-
Location
Berlin (Germany)
-
Duration
18 Months
Learn how to develop and implement effective marketing strategies across the world with this master’s degree.
This programme will help you to develop a critical understanding of strategic marketing and deal with the challenges of fast-changing organisations, as well as giving you an overview of the different requirements of local, national, and global markets.
Whether you want to work in the private, public, or charity sector, this course will give you skills that will help you to progress in your industry as an expert marketer. With your new understanding of marketing, you could also set up your own business or pursue further studies.
Facilities
Location
Start date
Start date
About this course
Minimum age: 21 • Academic Qualifications: Strong undergraduate degree from a recognised university. If you do not meet the academic requirements, you may be assessed on relevant work experience. To take this route, you must have a minimum of 3 years management experience. • English Language requirements: IELTS 6.0 (not less than 5.5 in any component), PTE 50 + score or equivalent.
Reviews
Subjects
- World Studies
- IT Management
- Management
- Project Management
- Leadership
- Market Research
- Consumer Behaviour
- Marketing
- Research
- Cultural Management
- Marketing Campaign
- Marketing Communications
- Strategic Marketing
Course programme
- Strategic Marketing Management
- Marketing Communications
- Consumer Behaviour and Research
- Research Methods and Scholarships
- German Language studies
Semester Two
- Cross-cultural Management (elective)
- Project Management and Leadership (elective)
- Global Marketing Management (elective)
- Research Methods and Scholarships
- German Language Studies
Semester Three
- Dissertation
Additional information
·English native speakers
·Applicants having completed their schooling in English (i.e. High School Diploma, IB)
·Applicants having completed their undergraduate degree in English in an English speaking country.
MA in Strategic Marketing