Marketing Management
Post Graduate Diploma
Online
Description
-
Type
Post Graduate Diploma
-
Methodology
Online
-
Location
Delhi
-
Duration
1 Year
Marketing management is a business discipline focused on the practical application of marketing techniques and the management of a firm's marketing resources and activities. Marketing managers are often responsible for influencing the level, timing and composition of customer demand in a manner that will achieve the company's objectives. Marketing management therefore encompasses a wide variety of functions and activities, although the marketing department itself may be responsible for only a subset of these. Suitable for: Industry has a great demand for marketing managers in today's competitive world. This course will help opening doors of opportunities into a wide range of industries like Banking, Co-operative Credit Organizations, Insurance & Investment Companies, Manufacturing industries, Automotives, Information Technology firms, Pharmaceutical Companies, Telecommunications Companies, Oil, Gas and Petrochemical Companies, several Government and Semi-Government organizations, etc.
Facilities
Location
Start date
Start date
About this course
Any graduate or diploma holder, with three years of experience.
Reviews
Course programme
SEMESTER I
Marketing Management
Leadership & Organisational Behaviour
Corporate Communication
Management Information Systems
Entrepreneurship
SEMESTER II
International Marketing
Advertising & Sales Promotion
Product & Brand Management
Industrial Marketing
Financial Services Marketing
Marketing Management