Master in Marketing Management (MMM)
Master
In Mumbai
Description
-
Type
Master
-
Location
Mumbai
-
Duration
2 Years
Objectives: This program aims at realizing the following Objectives: Provide the students with the requisite knowledge that will. enable them to pursue a career in the Clinical Research. industry. Give students in-depth training in both the theoretical and. practical aspects of clinical research, regulatory affairs and. clinical data management in the clinical research industry.
Facilities
Location
Start date
Start date
Reviews
Course programme
First Year
First Semester
Financial Accounting
Business Law
Cost Management & Management Control
Organizational Behavior
Principles of Management
Quantitative Methods in Management
Second semester
Personnel Law & Management
Managerial Economics
Production Management
Marketing Management
Research Methodology
Financial Management
Second Year
First Semester
Introduction to Computers / MIS
Effective Communication
Human Resource Management
Business Environment
Taxation
Second semester
Advertising & Sales Promotion Management
Marketing Research
Consumer / Industrial Buyer Behavior
a) Retail Management b) Social Marketing
Sales Management
Third Year
First Semester
International Marketing
Product Management/Industrial Marketing/Service Marketing
Marketing Strategy
Distribution Management & Marketing Finance
Special Studies in Marketing (Projects)
Second semester
Entrepreneurship Management
Project Management
Management of Environment & Productivity Techniques
Strategic Management
Business Ethics
Master in Marketing Management (MMM)