Master of Busines Administration in Marketing

Master

In Bangalore

Price on request

Description

  • Type

    Master

  • Location

    Bangalore

  • Duration

    2 Years

The Broad objective of MBA course is to impart professional education and training in various aspects of modern management to the students and provide them with opportunities to develop conceptual and analytical skills and foster attitudes essential for their development into competent and effective managers in Business Administration.

Facilities

Location

Start date

Bangalore (Karnātaka)
See map
East West Group Of Institutions Head Office: 2nd Stage, Rajajinagar (Subramanyanagar), , 560010

Start date

On request

About this course

Any Bachelor's Degree - (10+2+3 ) of a recognised University, with an aggregate of 50% marks, (except B.Pharm, B.Sc-Agri., MBBS) 45% for SC /ST.

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Course programme

The Broad objective of MBA course is to impart professional education and training in various aspects of modern management to the students and provide them with opportunities to develop conceptual and analytical skills and foster attitudes essential for their development into competent and effective managers in Business Administration. The revised curriculum aims to develop a Learning Manager who will be able to adapt to the fast changing managerial and administrative fields.

I SEMESTER
1.1 Organisational Behavior
1.2 Business Economics
1.3 Mathematics and Statistics
1.4 Indian Society
1.5 Accounting for Management
1.6 Research Methodology

II SEMESTER
2.1 Operations Research
2.2 Financial Management
2.3 Human Resource Management
2.4 Marketing Management
2.5 Production & Operations Management
2.6 Management Information System(MIS)
2.7 Business Law



III SEMESTER
3.1 Strategic Management
3.2 Entrepreneurship
3.3 Industrial Training Project


IV SEMESTER
4.1 International Business
4.2 Business Ethics and Values
4.3 Dissertation
4.4 Viva Voce

Marketing
M.1 Consumer Behavior
M.2 Business Marketing
M.3 Marketing of Services
M.4 Sales & Distribution Management
M.5 International Marketing
M.6 Advertising Management
M.7 Rural Management

Master of Busines Administration in Marketing

Price on request