Master of Marketing Management (PART TIME)

1st Year (common for all specialization)

Semester I
Business Law Cost Accounting & Management Control
Financial Accounting
Organizational Behavior
Principle of Management
Quantitative Methods in Management

Semester II
Financial Management
Managerial Economics.
Marketing Management
Personal Law & Management
Production Management
Research. Methodology

2nd year
Semester I

Business Environment
Effective Communication
Human Resource Management
Introduction to Computer MIS
Taxation

Semester II

Advertising & Sales Management
Consumer / Industrial Buyer Behavior
Retail Management
Sales Management
Social Marketing

3rd year
Semester I

Distribution Management
International Marketing
Marketing Strategy
Product Management / Industrial Marketing /Services Marketing
Special Studies in Marketing (Project)

Semester II
Business Ethics
Entreprenuership Management
Management of Environment & Productivity
Project Management
Strategic Management