MBA in Marketing

Post Graduate Department of Management Studies, Atria Institute of Technology, started in 2004-2005 is affiliated to Visvesvaraya Technological University, Belgaum with intake of 60 students per year. MBA consists of 4 semesters spread over 2 years. Over the years, it has emerged as a centre of excellence in management education evidenced by not only laurels of achievements in extra-curricular activities, but also rising graph of examination results.

I SEMESTER
Management & Behavioral Process
Managerial Economics
Statistics for Management
Accounting for Managers
Management Information Systems
Marketing Management
Business Communication

II SEMESTER
Quantitative Techniques for Management
Indian Business Environment
Financial Management
Business Law
Human Resource Management
Business Research Methods
International Business management
Microprocessors Lab.

III SEMESTER
Strategic Management
Management Accounting & Control Systems
Operations Management
Elective 1
Elective 2
Elective 3
Elective 4

IV SEMESTER
Change & Knowledge Management
Entrepreneurial Development
Supply Chain Management
Elective 5
Elective 6
Elective 7
Elective 8

Marketing:

Marketing
Business Marketing
Sales & Retail Management
Consumer Behavior
Service Marketing
Rural Marketing
Strategic Brand Management
Integrated Marketing Communications
International Marketing Management