MBA:Marketing
Master
In Chandigarh
Description
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Type
Master
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Location
Chandigarh
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Duration
2 Years
Facilities
Location
Start date
Start date
Reviews
Course programme
Semester I:
MB 101 Principles & Practices of Management
MB 102 Organizational Behaviour
MB 103 Accounting for Management
MB 104 Quantitative Techniques
MB 105 Managerial Economics
MB 106 Seminar on Executive Communication
MB 107 Workshop on Computers for Management
MB 108 Viva-voce
Semestre II:
MB 201 Business Environment
MB 202 Production and Operations Management
MB 203 Human Resource Management
MB 204 Marketing Management
MB 205 Financial Management
MB 206 Workshop on Research Methodology
MB 207 Workshop on Information Technology
MB 208 Viva-Voce
Semester III:
MB 301 Applied Operations Research
MB 302 Corporate Legal Environment
MB 303 Major-I
MB 304 Major-II
MB 305 Major-III/ Minor-I
MB 306 Seminar on Management Information Systems
MB 307 Presentation of Training Report
MB 308 Viva-Voce
Semester IV:
MB 401 Strategic Management
MB 402 Project Management & Entrepreneurship
MB 403 Major-IV
MB 404 Major-V
MB 405 Major-VI/ Minor-II
MB 406 Final Research Project (200 Marks)
MB 407 Viva-Voce
Specialization:
Marketing:
MBA
(III - Sem)
MB 901 Consumer Behaviour
MB 902 Marketing Research
MB 903 Retail and Supply Chain Management
MBA
(IV - Sem)
MB 904 Advertising and Sales Management
MB 905 Rural Marketing
MB 906 Services Marketing
MB 907 International Marketing
MBA:Marketing