MBA: Marketing
Master
In Bangalore
Description
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Type
Master
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Location
Bangalore
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Duration
2 Years
Facilities
Location
Start date
Start date
Reviews
Course programme
SEMESTER-I
• Management & Behavioural Process
• Managerial Economics
• Statistics for Management
• Accounting for Managers
• Management Information Systems
• Marketing Management
• Business Communication
SEMESTER-II
• Quantitative Techniques for Management
• Economic Environment
• Financial Management
• Business Law
• Human Resource Management
• Business Research Methods
• International Business Management
SEMESTER-III
• Change and Knowledge Management
• Management Accounting & Control Systems
• Productions & Operations Management
• Four optional papers (Elective) to be chosen
• Inplant Training
SEMESTER-IV
• Strategic Management
• Total Quality Management
• Logistics & Supply Chain Management
• Four optional papers (Elective) to be chosen
• Summer Project
III Semester Electives
MARKETING AREA
• Business Marketing
• Sales & Retail Management
• Consumer Behaviour
• Service Marketing
IV Semester Electives
MARKETING AREA
• Rural Marketing
• Strategic Brand Management
• Integrated Marketing Communications
• International Marketing Management
MBA: Marketing