MBA: Marketing
Master
In Bangalore
Description
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Type
Master
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Location
Bangalore
Facilities
Location
Start date
Start date
Reviews
Course programme
MBA: Marketing
The Broad objective of MBA course is to impart professional education and training in various aspects of modern management to the students and provide them with opportunities to develop conceptual and analytical skills and foster attitudes essential for their development into competent and effective managers in Business Administration. The revised curriculum aims to develop a Learning Manager who will be able to adapt to the fast changing managerial and administrative fields.
SEMESTER
1.1 Organisational Behavior
1.2 Business Economics
1.3 Mathematics and Statistics
1.4 Indian Society
1.5 Accounting for Management
1.6 Research Methodology
II SEMESTER
2.1 Operations Research
2.2 Financial Management
2.3 Human Resource Management
2.4 Marketing Management
2.5 Production & Operations Management
2.6 Management Information System(MIS)
2.7 Business Law
III SEMESTER
3.1 Strategic Management
3.2 Entrepreneurship
3.3 Industrial Training Project
Marketing
M.1 Consumer Behavior
M.2 Business Marketing
M.3 Marketing of Services
IV SEMESTER
4.1 International Business
4.2 Business Ethics and Values
4.3 Dissertation
4.4 Viva Voce
Marketing
M.4 Sales & Distribution Management
M.5 International Marketing
M.6 Advertising Management
M.7 Rural Management
MBA: Marketing