MBA in Marketing Management
Master
In Guwahati
Description
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Type
Master
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Location
Guwahati
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Duration
2 Years
Facilities
Location
Start date
Start date
About this course
As per the approved regulation of Dibrugarh University, a candidate who possesses any Bachelor degree of Dibrugarh University (10+2+3) pattern or any other recognised university with atleast 50% marks (45% SC/ST) in aggregate in pass or major subjects will be eligible to apply for admission into the first semester MBA programme.
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Course programme
The full time MBA consists of four semesters of six months duration each. The first semester shall focus on the foundation course. The second semester shall focus in the functional area. In the third semester, the focus is on teaching the elective subject. A student is required to opt for specialisations in any two of the five groups offered in the third and fourth semester by the university. As per the course curriculum, the student is required to undertake the project work at the end of the third semester during the intervening summer vacation. The specialisation group Marketing Management consists of the papers.
Consumer Behavior
Marketing of Services and Rural Marketing
International Marketing
Strategic Marketing
Advertising and Brand Management
Sales and Distribution Management
MBA in Marketing Management