MBA : Marketing Management
Master
In New Delhi
Description
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Type
Master
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Location
New delhi
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Duration
2 Years
Facilities
Location
Start date
Start date
Reviews
Course programme
This program brings in fundamental conceptions of marketing procedure from marketing manager viewpoint and offers an outline for the examination of advertising management issues. An important stress is lay upon is to extend the scheduling and methodical abilities required to administer marketing arrangements and strategies. Particular subjects comprise the functions of marketing in the spirited surroundings, the influence of technical skills on marketing chances, selecting intentional markets, segmentation of markets, problem solving skills development and strategies of marketing in international markets.
Course Syllabus:
The entire Masters of Business Administration in Marketing Management course is divided into four semesters. Semester wise syllabus is enumerated as follows:
1st Semester: Following topics will be included in the 1st semester-
Managerial Task & Behavioral Dynamics
Business Communication & Administrative Economics
Lawmaking Outline of Trade
Accounting & Managerial Taxation
Quantitative Methods for Executive Conclusions
Commercial Growth & Entrepreneurship
2nd Semester: Following topics will be included in the 2nd semester-
Human Benefit Management
Business Finance & Services
Planning & Management of Marketing
Manufacture Technology & Business Engineering
Information Knowledge for Managers
Planned Management & Business Supremacy
3rd Semester: Following topics will be included in the 3rd semester-
Examination Methodology
Total Excellence Management
Global Business Management
Consumer Behavior and Psychology of Marketing
Planned Communication in Marketing
Brand Assessment & Management
4th Semester: Following topics will be included in the 4th semester-
International Marketing Management
Models of Marketing and Competitive Investigative
Circulation and Management of Channel
Calculated Service Management
Rural & Green Marketing
Assignment Work
MBA : Marketing Management