MBA in Marketing(Weekend)

Course Structure
First Semester
Management Process & Organizational Behaviour
Quantitative Techniques
Managerial Economics
Information Technology for Managers-I
Information Technology for Managers Lab. – I

Second Semester
Human Resource Management
Marketing Management-I
Economic Environment of Business
Accounting for Managers
Term Paper/Minor Project-I

Third Semester
Financial Management
Business Research
Marketing Management-II
Information Technology for Managers-II
Term Paper/Minor Project Work -II
Information Technology for Managers Lab-II((((


))))Fourth Semester
Operations Management
Information Systems Management
Communication Skills and Report Writing

Marketing
Consumer Behaviour
Retail Management
Rural & Social Marketing

Fifth Semester
Management of Technology, Innovation and Change
Management of International Business
Corporate Governance and Social Responsibility

Marketing
Sales & Distribution Management
Advertising & Brand Management

Sixth Semester
Strategic Management
E-Business

Marketing
Customer Relationship Management
International Marketing

This Program offers Elective in Marketing