MBA with specialization in Marketing (Punjab Technical University)
Master
In Calicut
Description
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Type
Master
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Location
Calicut
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Duration
2 Years
Facilities
Location
Start date
Start date
About this course
Any Graduate from a recognized University.
Reviews
Course programme
Semester I
-Principles & Practices of Management
-Organizational Behaviour
-Accounting for Management
-Quantitative Techniques
-Managerial Economics
-Communication & Soft Skills
-Seminar on Executive Communication
-Workshop on Computers for Management
-Viva-voce
Semester II
-Business Environment
-Production and Operations Management
-Human Resource Management
-Marketing Management
-Financial Management
-Workshop on Research Methodology 3
-Workshop on Information Technology
-Viva-Voce
Semester III
-Applied Operations Research
-Corporate Legal Environment
-Major I
-Major II
-Major III
-Seminar on Management Information Systems
-Viva-Voce
Semester IV
-Strategic Management
-Project Evaluation & Implementation
-Major IV / Minor I
-Major V / Minor II
-Major VI/ Minor III
-Final Research Project & Viva-Voce
Specialization Group - Marketing
-Advertising & Sales Management
-Services Marketing
-Consumer Behaviour
-International Marketing
-Rural Marketing
-Product & Brand Management
MBA with specialization in Marketing (Punjab Technical University)