PG Diploma in Advertising
Post Graduate Diploma
In Mumbai
Description
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Type
Post Graduate Diploma
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Location
Mumbai
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Duration
1 Day
Facilities
Location
Start date
Start date
Reviews
Course programme
The course is mainly covers the topics like understanding of communication and its processes and also gives importance to its specialized training. This course prepare student complete for advertising and promotional communication industries. This course is divided into two semesters.
Semester I:
Under this semester student get the basic knowledge of the communication that are some how related to the advertisement. This course involves teamwork, strategy, communication skills and writing skills. The Classroom teaching covers the subjects related to communication processes, consumer behavior, marketing, research, organizational structures, organizational communication, corporate communication, events, brands and brand management, introductory sessions in advertising and so on. During this course student are intend to work on different projects also. And at the conclusion, the student can choose the specialization area of there choice.
Semester II:
This is the most specialized semesters, during this course student learns about planning, different techniques of media and In this student also covers the details of the subject taught in semester II and similar to the semester II in this also student has to do internship and prepare project after that. It includes the subject of media management in which student learns to manage media industries, they learn to examine the market value of media and analysis the importance of communication.
PG Diploma in Advertising