PGDBM :Marketing Management
Post Graduate Diploma
In Pune
Description
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Type
Post Graduate Diploma
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Location
Pune
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Duration
2 Years
Facilities
Location
Start date
Start date
Reviews
Course programme
The course will have four Semesters, each Semester consisting of 5 papers each. In semesterr IV, the student shall be examined for a special subject sonsisting of two papers pertaining to any one of the following functional areas of management.
Semester 1
* Organizational Behaviour
* Management Accounting
* Management Economics
* Basics of Marketing
* Basics of Management & Communication Skills
Semester II:
* Marketing Management
* Financial Managament
* Manufacturing & Operations Management
* Materials & Logistics Management
* Information Technology
Semester III:
* Human Resource Management
* Management Information Systems
* Legal Aspects of Business
* Statical & Quantitative Techniques
* Research Methodology
Semester IV:
* Management Control Systems
* Economic Environment of Business
* Project Report
This course also offers Specialization in Marketing Management
PGDBM :Marketing Management