PGDM in Marketing
Post Graduate Diploma
In Meerut
Description
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Type
Post Graduate Diploma
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Location
Meerut
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Duration
2 Years
Facilities
Location
Start date
Start date
About this course
*Bachelor’s degree examination in any discipline from an institution recognized by AICTE/UGC. Bachelor’s degree should have been obtained under 10+2+3 system of education or equivalent system.
*Candidates, who are in the final year of graduation may also apply for PGDM with the condition that they submit their final year mark sheet by the stipulated time.
*Admissions shall be made on the basis of marks obtained in the national / state competitions our own entrance test, GD, Interview and overall academic record.
Reviews
Course programme
Curriculum
1st Semester
Principles of Management
Organizational Behaviour
Business Law
Accounting for Management
Quantitative Techniques
Managerial Economics
Computers & Basic Applications
Communication for Management
Basic Mathematics
2nd Semester
Marketing Management
Production & Operations Management
Human Resource Management
Operations Research
Economic Environment of Business
Business Research Methods
Financial Management
IT for Business
3rd Semester
Entrepreneurship and Leadership Development Management
Supply Chain Management
International Business & Management
A1 – 3A – Marketing
* Consumer Behaviors & Advertising Management
* Service Marketing
* Brand Management
* International Marketing
4th Semester
Business Policy & Strategic Management
Knowledge Management
Business Ethics and Corporate Governance
3B– Marketing
* Sales & Distribution Management
* Retail & Mall Management
* Industrial Marketing
* Rural Marketing
PGDM in Marketing