POST GRADUATE CERTIFICATE IN MANAGEMENT (PHARMACEUTICAL MARKETING)

Post Graduate Diploma

Distance

₹ 15,000 + VAT

Description

  • Type

    Post Graduate Diploma

  • Methodology

    Distance learning

  • Location

    New delhi

  • Duration

    1 Year

The PDPM Programme is a industry-specific course designed for pharmaceutical professionals, keeping in view the skill set of the target audience and aimed developing the required technical expertise in them to harness the enormous employment opportunities thrown open in this area. Suitable for: Graduates already working in pharmal companies looking for quantum leap in career progression. Professionals working in dynamic position in allied fields desiring to develop specific competencies in rapidly growing sector of pharmaceuticals. Fresh Graduates to enhance management skills required in highly technical area.

Facilities

Location

Start date

New Delhi (Delhi)
See map
All India Management Association Management House 14, Institutional Area, Lodhi Road, 110003

Start date

On request

About this course

Graduation (10+2+3) in any discipline from a recognized University / 3 year Diploma in any discipline if equivalent to graduation. Students doing other professional courses like MBA, MFS, CA, CS, ICWA can do this Diploma concurrently.

Questions & Answers

Add your question

Our advisors and other users will be able to reply to you

Who would you like to address this question to?

Fill in your details to get a reply

We will only publish your name and question

Reviews

Course programme

The pharmaceutical Industry of India is ongoing giant with an annual turn over of Rs 269 billion and still showing a growth of 6.4%. Future market size is projected to be US$ 25 billion (McKinsey Report). Present employment is 5,00,000 direct, and 24,00,000 indirect.

OBJECTIVE
The PDPM Programme is a industry-specific course designed for pharmaceutical professionals, keeping in view the skill set of the target audience and aimed developing the required technical expertise in them to harness the enormous employment opportunities thrown open in this area.

PROGRAMME STRUCTURE

Module - I

* GM-11-Management Functions and Organisational Behavior
* PMM07-Principles and Practices of Pharmaceutical Marketing Management
* PMM06-Pharmaceutical Sales and Distribution Management
* PMM09-Pharmaceutical Regulatory / Legal issues((((


))))Module - II

* PMM08-Pharmaceutical Promotion and Advertising Management
* PMM09-Strategic Management and International Marketing
* GM100-Project (equivalent to two papers)

POST GRADUATE CERTIFICATE IN MANAGEMENT (PHARMACEUTICAL MARKETING)

₹ 15,000 + VAT