Master of Bussiness Application

P. K. R. ARTS COLLEGE FOR WOMEN
In Erode

Price on request
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Important information

  • Master
  • Erode
Description

Important information
Venues

Where and when

Starts Location
On request
Erode
P.K.R. Arts College For Women, P.B.No.21, 127,Pariyur Road, Gobichettipalayam - 638 476 , 638476, Tamil Nadu, India
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Course programme

SEMESTER I

Management Principles and Practice
Organizational Behaviour
Managerial Economics
Financial and Management Accounting
Quantitative Methods for Management
Executive Communication
Computer Application in Management

SEMESTER II

Operations Management
Marketing Management
Financial Management
Human Resource Management
Quantitative Techniques
Research Methods for Management
Computer Applications in Management *
(Only Practical examination)
a. Management Practice I *
b. Comprehensive Viva-voce (internal) *
* This Course will be taught during the I & II semesters

SEMESTER III

Business Environment
Management Information System
Elective I
Elective II
Elective III
Elective IV
Project Report & Viva voce

SEMESTER IV

Strategic Management : Indian and Global Context
International Business Management
Elective V
Elective VI
Elective VII
Elective VIII
a. Management Practice II (*)
b. Comprehensive Viva-voce (Internal)*
* This Course will be taught during III and IV semesters.

The Comprehensive Viva-voce is to be internally evaluated / conducted by the colleges / institutes themselves and be awarded the grades. No external examiners.

Electives for III Semester Students can choose any four of the following :-

Promotion Management
Export Management
Consumer Behaviour
Rural Marketing
Financial Services
International Financial Management
Human Resource Development
Management of Interpersonal Effectiveness
Event Management
Advanced Production Management
Electronic Commerce
System Analysis Design

Electives for IV Semester Students can choose any four of the following :-

Supply Chain Management
Services Marketing
Brand Management
Distribution Management
Equity Research & Portfolio Management
Insurance Principles and Practice
Strategic Cost Management
Organisational Development
Labour Welfare and Industrial Relations (Legislation)
Entrepreneurship Development
Information Technology Applications
Software Project Management
Data Mining


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