Master of Fashion ManagementNational Institute of Fashion Technology
Price on request
- At 8 venues
Frequent Asked Questions
A three years Bachelor's Degree or equivalent in any discipline recognized by the Association of Indian Universities or Diploma in Accessory / Fashion Design / FIT from NIFT only. For foreign Bachelor's Degree, not recognized by the Association of Indian Universities, proper certification by a National Body constituted in the country concerned for granting equivalence will have to be produced.
The programme inculcates in the students the right attitude to be part of the middle management of any growing organisation.
In the first year the programme introduces concepts and principles of marketing, merchandising and management with a focus on fashion business. Product related knowledge and marketing skills are the thrust areas. Other areas of study include Marketing Research & Consumer Behavior, Global Textiles & Apparel Product Market Characteristics, Retail Management and Advanced Export Merchandising, Quantitative Techniques & Operations Research and Management Accounting. Towards the end of the year the students are exposed to the dynamics of an organisation through an eight week fashion industry internship and training programme, which enables them to integrate classroom learning with practical experience.
In the second year, the emphasis is on application of knowledge and skills acquired in the first year. Areas of study include Marketing Strategies & Brand Management, International Marketing, Fashion Forecasting & Product Development, Financial Management & International Finance, Human Resource Management, Supply Chain Management & E-Business, Customer Relationship Management and Visual Merchandising. As part of the curriculum, students also carry out sectoral studies and involve themselves in rural development projects. They also undertake company sponsored graduation research project to integrate the learning of previous semesters.