Postgraduate program in Marketing

IILM Institute of Higher Education
In New Delhi and Gurgaon

Rs 6,90,000
You can also call the Study Centre
01130... More
Want to speak to an Advisor about this course?
Students that were interested in this course also looked at...
See all

Important information


Important information

Where and when

Starts Location
On request
Sector-53 DLF Golf Course Road, 122010, Delhi, India
See map
On request
New Delhi
Lodhi Institutional Area, Lodhi Road, 110003, Delhi, India
See map

Course programme

The Postgraduate Programme (PGP) is aimed at helping students evolve into individuals who know who they are and how they fit into a transforming world. The curriculum is a result of not only benchmarking with world class institutes but also of conscious and continuous innovation. It imparts a strong sense of purpose at the same time equips students to deal with issues and organizational problems in a realistic environment. It imparts learning that transcends boundaries of time, function, industry and culture.

To get the best out of the curriculum, a student besides an open mind needs to be regular and present in the sessions not only physically but also mentally. Prior preparation and active participation is a prerequisite for all courses.

Streams covered under the course are

- Consumer Behaviour
- Retail Management
- Supply Chain Management.
- Rural Marketing
- Advertising & Sales Promotion
- Sales & Distribution Management.
- Customer Relationship Management
- B2B Marketing
- Product & Brand Management

Achievements for this centre

Students that were interested in this course also looked at...
See all