Mobile Marketing Foundation

Course

Online

Price on request

Description

  • Type

    Course

  • Methodology

    Online

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Reviews

This centre's achievements

2017
2016

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 8 years

Subjects

  • Marketing

Course programme

Course Preview
  • Introduction to Mobile Marketing
    • Lesson 1 - Mobile Marketing Foundations: Introduction to Mobile Marketing
      • 1.1 Overview
      • 1.2 Introduction
      • 1.3 What Is Mobile Marketing?
      • 1.4 The Cost of Forsaking Mobile
      • 1.5 Marketing Vs. Advertising
      • 1.6 Who Needs Mobile Marketing?
      • 1.7 Mobile's Role in the Marketing Mix
      • 1.8 Mobile & Other Advertising
      • 1.9 Mobile & Television
      • 1.10 Mobile & Other Digital Channels
    • Quiz
  • Products and Services
    • Lesson 1 - Mobile Marketing Foundations: Mobile Products & Services
      • 1.1 Overview
      • 1.2 Introduction
      • 1.3 List of Products & Services
      • 1.4 SMS (Text Messaging)
      • 1.5 SMS Example
      • 1.6 MMS (Multimedia Messaging)
      • 1.7 Location-Based Products
      • 1.8 Location Technologies
      • 1.9 The Mobile Web
      • 1.10 Apps
    • Quiz
  • Incentives and Loyalty Programs
    • Lesson 1 - Mobile Marketing Foundations: Incentives & Loyalty Programs
      • 1.1 Overview
      • 1.2 Introduction
      • 1.3 Consumers Want Offers
      • 1.4 Mobile Incentives
      • 1.5 How Do Mobile Incentives Work?
      • 1.6 Mobile Loyalty Programs
      • 1.7 Coupons
      • 1.8 Promotions
    • Quiz

Mobile Marketing Foundation

Price on request