Master in Marketing Management

Sinhgad Institute Of Business Administration & Research
In Pune

Price on request
You can also call the Study Centre
20269... More

Important information

Typology Master
Start Pune
Duration 2 Years
  • Master
  • Pune
  • Duration:
    2 Years
Description

Venues

Where and when

Starts Location
On request
Pune
S.No.40/4A+4B/1,Near PMC Octroi Post, Kondhwa-Saswad Road, Kondhwa (BK.), 411048, Maharashtra, India
See map
Starts On request
Location
Pune
S.No.40/4A+4B/1,Near PMC Octroi Post, Kondhwa-Saswad Road, Kondhwa (BK.), 411048, Maharashtra, India
See map

Course programme

Master in Marketing management

Semester I

Principles and practice of Management
Principles of Marketing
Fundamentals of Management Accounting
Managerial Economics
Research Methodology
Consumer Behavior
Business Communication (I)
Fundamentals of Information Technology (I)

Semester II


Services Marketing
Retail Marketing
Sales Management & Personal Selling
Distribution Management & Logistics
Market Research
Relationship Marketing
Indian Economic Environment (I)
Field Work + SPSS (I)

Semester III

International Marketing
Marketing and Laws
Financial Services Marketing
Marketing Communication
Retail Operations Management
Project Work
Foreign Language (I)
Virtual Marketing (I)

Semester IV

Brand Management
Strategic Marketing
Export Documentation & Forex Management
Direct Marketing
Industrial Marketing
Rural & Agricultural Marketing
Entrepreneurship Development & Project Management (I)
Foreign Language (I)


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