Post Graduate Diploma in Management Marketing(Sales & Distribution)
Post Graduate Diploma
In New Delhi
Description
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Type
Post Graduate Diploma
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Location
New delhi
Facilities
Location
Start date
Start date
Reviews
Course programme
PGDM (Marketing) programme aims to create industry ready professionals out of young minds to address the ever growing gap between the demand and supply of quality marketing professionals. Marketing and business development are perhaps the only revenue grosser for most firms, thus sparking of the initiation of such courses among B-schools, separate from run-of-the-mill general management courses.
Course Structure
Term I
1. IT for Management
2. Financial Accounting
3. Marketing Management I
4. Managerial Economics
5. Organizational Behavior I
6. Quantitative Techniques for Management I
7. Managerial Communication I
Term II
1. Legal Aspects of Business
2. Cost & Management Accounting
3. Marketing Management II
4. Organizational Behavior II
5. Quantitative Techniques II
6. Management Information System
7. Business Environment
8. Managerial Communication II
Term III
1. Financial Management
2. Operation Management
3. Financial Management
4. Business Research
5. Management Science for Decision Making
6. Human Resource Management
7. Operation Research
8. Consumer Behaviour
9. Managerial Communication III
Term IV
1. Supply Chain Management
2. Strategic Marketing Management
3. Electives- 3 Major (Marketing)
4. 1 Minor
Term V
1. International Business
2. Strategic Brand Management
3. Electives-3Major
4. Electives-1Minor
Term VI
1. Electives
2.Project
This Program offers Elective in Sales & Distribution
Post Graduate Diploma in Management Marketing(Sales & Distribution)