MS Mass Communication: Advertising and PR I

Center for Management Studies
In Bangalore

Price on request
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Important information

  • Master
  • Bangalore
  • Duration:
    2 Years

Important information

Where and when

Starts Location
On request
#1/1-1, Atria Towers, Palace Road, Karnataka, India
See map

Course programme

MS Mass Communication:Advertising and PR I

The programme in mass communication has a multi – pronged approach towards subjects like print, broadcast, video, graphics, film, and new - age media. The expansive, vital and rapidly changing roles of Mass Communication are covered in great depth. Students will burgeon into knowledgeable individuals, capable of rationally analysing complex issues and productively occupying media related positions.

Course content:

Semester I
Introduction to Communication
Comparative Journalism
Media Laws

Semester II
Introduction to Radio and TV
Public Relations
International Communication
New Media

Semester III
Communication Theories
Communication Research Methods
Film Studies
Development Communication
-Advertising and PR I

Semester IV
Media & Culture
Business Journalism
Technical Writing

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